- Editorial:
- GEDISA
- Materia
- Empresa
- ISBN:
- 978-84-7432-920-9
- Páginas:
- 154
CÓMO SUPERAR A LA COMPETENCIA
FISHER, JOHN
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Currently, comparing the benefits obtained by your company with those from the competitors is one of the techniques used to improve quality and competitiveness in organizations. This practical guide explains the role of comparative evaluation of "benchmarking, and how to get the major benefit from it.